Websites & Web Apps
That Drive Real Growth
From blazing-fast ecommerce sites to bespoke web apps and data-driven SEO — I build digital products that convert visitors into customers.
Bright Ideas,
Brilliant Results
Turn clicks into customers. Bottinger builds conversion-focused websites, web apps, and data-driven SEO that move your business forward.
The Web Agency
that makes
A Difference
Websites & web apps built to take your business to the next level.
From Shopify stores to bespoke web applications — expert-built, fast, and designed to convert.
Get StartedHappy Clients
I build lasting partnerships with every client, focused on results that compound over time.
Specialising in ecommerce, web apps, and growth-driven SEO strategies.
The Web Agency
that makes
A Difference
Websites & web apps built to take your business to the next level.
From Shopify stores to bespoke web applications — expert-built, fast, and designed to convert.
Get StartedEverything your business needs to win online
From first impression to checkout — I cover the full digital stack with a background in ecommerce.
Website Development
Custom-built, mobile-first websites designed to convert. Landing pages, content sites, or full ecommerce storefronts — built for speed and search rankings.
SEO & Analytics
Get found on Google and understand exactly what's working. GA4, Search Console, technical SEO audits, and content strategies that move rankings.
Web Apps & Tools
Bespoke web applications, ecommerce integrations, and internal tools built to streamline your business. From dashboards to product configurators.
Get better results,
measurably faster.
Every project is tied to real business outcomes — not just aesthetics. With the right tech foundation and analytics setup, you'll always know what's working.
Typical client trajectory, months 1–12
Five steps to launch your project
A clear, repeatable process that keeps you informed and in control — from first call to live launch.
Discovery
We align on goals, audience, budget, and what success looks like before anything is built.
Strategy & Scope
Deliverables, timeline, and tech stack defined. Clear proposal before we start.
Design & Build
Rapid iteration with regular previews. You see progress, not surprises.
Launch & QA
Cross-device testing, performance audits, and go-live support. Zero-stress handover.
Monitor & Grow
Analytics reviews, SEO reporting, and ongoing improvements to keep momentum building.
Trusted by founders & teams
"Sam rebuilt our Shopify store and our conversion rate went from 1.2% to 3.1% within two months. The attention to performance and SEO is unlike anything I've seen from a freelancer."
"The GA4 setup alone was worth it — we finally understood where our traffic was coming from and where we were losing customers. The new site is also the fastest we've ever had."
"We needed a custom product configurator for our ecommerce store and couldn't find an off-the-shelf solution. Sam built exactly what we needed in three weeks. Truly custom work."
Simple, transparent pricing
No retainer lock-ins. No surprise invoices. You know exactly what you're getting.
Starter
Perfect for new businesses needing a professional online presence fast.
Best for: tradies, consultants, local businesses, startups
One-time project fee
- Custom single-page website
- Mobile-responsive design
- Contact form + lead capture
- Basic SEO setup
- Google Analytics 4 setup
- Fast turnaround
- 1 revision round
Growth
A complete business website designed to generate leads and build trust.
Best for: growing businesses wanting more leads and visibility
One-time project fee
- Up to 8 custom-designed pages
- SEO setup + keyword strategy
- Google Analytics + Search Console
- Performance optimization
- Conversion-focused layout
- 3 revision rounds
- 30-day support after launch
Custom
For businesses needing ecommerce, automation, or custom functionality.
Best for: established businesses with advanced requirements
Scoped to your project
- Ecommerce (Shopify, WordPress/WooCommerce, or custom)
- Booking systems & portals
- Custom web apps & dashboards
- Third-party API integrations
- Monthly retainer available
- Dedicated project management
Care Plan (hosting + priority support) from $59/mo · Significant changes or new features scoped separately. All prices in NZD.
Ready to grow your
online presence?
Whether you have a clear brief or just an idea — let's talk. Free 30-minute discovery call, no strings attached.